My Stay Safe launch Irish made protective face masks - StaySafe
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My Stay Safe launch Irish made protective face masks

17 May 2020

New Irish-made face masks come to market in time for easing of restrictions.

A new Irish company, StaySafe Masks, is launching high-quality face masks to help people get ready for the reopening of businesses and easing of restrictions that were put in place to slow the spread of Covid-19. 

Made in Ireland using new manufacturing equipment, the masks are available to buy now. They are intended for consumers who want to wear them for travelling on public transport, doctor’s visits or in the workplace. 

StaySafe is also launching a social media campaign to donate 1,000 free masks to a deserving cause every week for the next four weeks. To enter, customers simply upload a photo showing themselves wearing their StaySafe mask together with the StaySafe box, to Instagram, Facebook or Twitter using the hashtag #mystaysafeselfie. A winner will be chosen every week and StaySafe will donate the masks to that person’s chosen charity or good cause. 

The StaySafe mask is highly breathable, splash-resistant, and made of a soft non-woven material to make it as comfortable as possible. The CE-certified product has a polypropylene filter with a bacterial filtration rate of more than 98%. When sold in bulk packs, the masks are available individually wrapped, to avoid the risk of contamination before use. 

The five company principals behind Stay Safe Masks, John McHugh, Ivan Eustace, Mark Gibbons, Ed Corkery and Alan Eustace, are experienced business people and entrepreneurs with backgrounds in consumer electronics, retail, supply chain management and quality management. 

Having originally tried to source masks through manufacturers in the Far East, they pivoted in April 2020 and began developing manufacturing capacity in Ireland. They invested in new manufacturing capacity to ensure consistency of supply while maintaining oversight of quality. All packaging and design has also been sourced from Ireland. 

“We wanted to produce an affordable, highly effective face mask to bridge the gap between homemade masks and medical equipment. This is a convenient, consumer product and is different to N95 or FFP2 masks that frontline healthcare workers need,” said Stay Safe co-founder John McHugh. 

“From personal experience, we all saw the difficulties in sourcing PPE so that’s why we invested in brand-new manufacturing capability here in Ireland, so we wouldn’t be affecting the supply of much-needed equipment into hospitals or nursing homes,” Ivan Eustace added.  

Stay Safe Masks are available to order online from The company is in talks with supermarket chains, convenience stores and other retailers. It also plans to provide bulk orders to business premises with high footfall. A bulk pack of 50 masks is available for €49.99 and shipping is free. 

Independent research conducted by the University of Arizona* has shown that face masks are highly effective at reducing contagion and protecting others. Ireland’s chief medical officer Dr Tony Holohan has also suggested that face coverings may form part of the response measures as the restrictions ease. 

For more information, visit 

Press enquiries: John McHugh: 

Note for editors: 

A team of researchers at Arizona State University developed mathematical models to test for face mask wearing, using cases from January to April 2020. Their study, published in the Journal of Infectious Disease Modeling, found face masks “can meaningfully reduce community transmissions of COVID-19 and decrease peak hospitalisations and deaths”.

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